ClickFunnels has been a leader in the sales funnel industry for years. But with more competition and evolving marketing needs, is it still the best tool for entrepreneurs and businesses in 2025? Let’s dive deep into its features, pricing, pros & cons, and see if it’s worth your investment.
ClickFunnels is a drag-and-drop funnel builder designed to help businesses and entrepreneurs create high-converting sales funnels without needing coding or design skills. It simplifies the process of generating leads, selling products, and managing customer journeys.
1. Drag-and-Drop Funnel Builder
ClickFunnels makes it easy to create landing pages, sales funnels, and checkout processes with its intuitive drag-and-drop editor.
2. Pre-Built Funnel Templates
Choose from a wide range of professionally designed templates tailored for different business needs (e.g., webinars, product launches, membership sites).
3. Follow-Up Funnels (Email & Automation)
Automate email sequences and follow-ups, though it’s only available in higher-tier plans.
4. One-Click Upsells & Downsells
Increase revenue with built-in upsell/downsell functionality to maximize customer value.
5. Affiliate Program Management
Use Backpack, ClickFunnels’ built-in affiliate system, to create and manage your own referral programs.
6. Membership Site Builder
Create and manage exclusive membership areas for online courses and premium content.
7. Integrations
Connect with email marketing tools, CRMs, and payment processors like Stripe, PayPal, and more.
Plan
Basic
Pro
Funnel Hacker
Price
$147/mo
$197/mo
$297/mo
Features
Funnels, landing pages, limited automation
More funnels, Follow-Up Funnels, extra features
Unlimited funnels, all features included
💡 ClickFunnels is not the cheapest option, but it provides a streamlined experience for sales funnels and conversions.
Pros:
✅ Beginner-friendly drag-and-drop builder
✅ Large selection of funnel templates
✅ One-click upsells & downsells to boost sales
✅ Strong affiliate marketing capabilities
✅ Reliable customer support & active community
Cons:
❌ Higher price compared to competitors
❌ Limited CRM & automation unless on higher plans
❌ Email marketing (Follow-Up Funnels) not included in the basic plan
❌ No built-in SMS marketing
🚀 Choose ClickFunnels if:
You’re an entrepreneur, coach, or course creator looking for an easy-to-use funnel builder.
You need a proven system for lead generation and sales conversions.
You want access to pre-built templates and automation tools.
🔥 Consider Alternatives if:
You need a full CRM and SMS/email automation (GoHighLevel might be better).
You’re looking for a budget-friendly solution.
You want white-labeling options for agencies.
ClickFunnels remains a powerful tool for sales funnels and online businesses, but its higher price tag and limited CRM capabilities might make alternatives like GoHighLevel a better choice for some users.
However, if you want a simple, high-converting funnel builder with great upsell/downsell functionality, ClickFunnels is still one of the best choices in 2025.
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Disclaimers:
We participate in the Amazon Services LLC Associates Program (and other affiliate networks), an affiliate advertising program that allows us to earn fees by linking to Amazon.com and affiliated sites.
I am an independent entity and not affiliated with HighLevel. I am not an agent or employee of HighLevel and do not have the authority to make binding contracts or represent HighLevel. I receive referral payments from HighLevel. The opinions shared here are my own and should not be considered as statements, representations, or guarantees made by HighLevel Inc. or its subsidiaries, agents, or assigns.
I am an independent ClickFunnels Affiliate, not an employee. I receive referral payments from ClickFunnels. The opinions expressed here are my own and do not represent official statements from ClickFunnels or its parent company, Etison LLC.